Our Company -
Bay Impressions was incorporated in 1974 and opened its doors in January of 1975. Started by Lynn Reed, Bay Impressions, Limited was initially a printing operation only. The original location was at 1131 Main Street in Oconto.
The office supply portion of the business was added in 1978.
Lynn’s daughter, Laurel, joined the business when this transition took place.
In 1984 Bay Impressions purchased the historic building at 1109 Main Street and moved west to the other end of the same block. The improved location and physical opportunity for expansion had a huge impact on business growth.
Thru the years, Bay Impressions has undergone many changes and has adapted to ever-changing markets in the printing and office supply industries. In the beginning, office supplies sold included carbon paper for typewriters, supplies for duplicators, mimeograph machines and electrostatic copiers. If you made a mistake typing, you used an ink eraser. The office supply line was simple and small then. Big box stores and the internet did not exist. “Secretaries” used steno pads to take dictation so they could type the letters afterward on their typewriters. The office supply manufacturer list was short and most products were made in America.
Then came personal computers, desktop publishing, the internet, an office supply department in nearly every retail store imaginable and Big Box Giants trampling the landscape. Because of these trends, a huge part of Bay Impressions has become “services driven”. Free-standing, privately owned office supply stores are an endangered species today.
"Big Box" Fatigue: Consumers are getting weary of the "sea of sameness" that mega retailers present. Many are characterless, selling similar products, with little in the way of customer service or knowledge about the items they sell.
Local Loyalty. Be it patriotism, or a recognition that we need to support local merchants to keep our communities vibrant and interesting, it's clear that consumers are more happy to support independents, as long as the price is close enough. Convenience in a busy world and the price of gas are also driving forces.
We keep growing while providing the same honest, personal customer service that we built our reputation on in the beginning and are proud to be a family business—locally owned and operated today. With the surge of consumers returning to us for service and selection and often lower prices, we see growth in sales every year. Customers that once did their own desktop publishing are flocking back, because of lower cost and higher quality. People want to be quided and taken care of.
Welcome back to Customer Service.